What kind of world will Web 2.0 bring?

Monday, April 17th, 2006

A very interesting post by Steve Rubel entitled Thomas L. Friedman Says “Uploading” Contributing to Flat Earth got me thinking about the kind of world that technologies such as Web 2.0 are enabling. Rubel’s post gives me a renewed sense of optimism that some of the early hopes of the information revolution are now finally coming to fruition.

Here, then, are just a few comments on Rubel’s post. 

You don’t need to be somebody to be a great blogger!

Saturday, April 8th, 2006

Jeffrey Treem made some tongue-in-cheek comments about “being a nobody” in the blogosphere after he saw an editorial deminishing a blogger who was called a ”nobody”.

In the Blogosphere is that you don’t need to be somebody in order to be heard. The power of an idea in a blog can be just as compelling as the identity of the blogger.

Can you really write a manifesto for the blogosphere?

Wednesday, April 5th, 2006

I was intrigued to read a number of suggested manifestos for the blogosphere posted on Jaffe Juice.

My dictionary gives the following definition of manifesto:

 

/manuh’festoh/ noun, plural manifestos, manifestoes

a public declaration, as of a sovereign or government, or of any person or body of persons taking important action, making known intentions, objects, motives, etc.; a proclamation. 

 

Making money from podcasts

Sunday, April 2nd, 2006

While there are many podcasts being produced, and there is a growing audience (whether on a computer or on a MP3 player), it’s not clear what the economic driver is.

I expect that many podcasters are driven by the hope that one day they may make some money. I know a couple of podcasters who operate exactly on this basis. I do seem to recall that many dot.com companies had a similar strategy during the dot.com boom… and we all know what happened to them.

Will the power of advertising make MySpace dull?

Saturday, April 1st, 2006

According to Online Media Daily, NewsCorp is looking to “broaden the advertising pool for MySpace to attract more brand advertisers”. As part of the initiative the company is putting more resources into deleting risque and offensive content, and has so far removed more than 200,000 profiles it deemed questionable.

One of the reasons why MySpace is cool and attracts so many 18-to-34-year-old users is because some of its user generated content is risque and offensive. On the other hand, its this content that makes the big companies reluctant to use MySpace as an advertising vehicle.