Jeffrey Treem made some tongue-in-cheek comments about “being a nobody” in the blogosphere after he saw an editorial deminishing a blogger who was called a “nobody”.
In the Blogosphere is that you don’t need to be somebody in order to be heard. The power of an idea in a blog can be just as compelling as the identity of the blogger.
The Social Computing/ Social Media revolution is hearalding a shift in power, with the power moving from large corporations to the individual. Another way of looking at it is that the power is shifting from the somebodies to the nobodies.
Mind you not all the power is going to shift, but certainly enough to make things interesting. And more than enough for there to be a meaningful shift in how consumers choose and use media.
Long live the nobodies I say!